Panda, Penguin and Hummingbird are the names of Google algorithm updates. Main purpose of these updates is to make improvements in the search engine results. They target websites with poor content, spams, bad link building, and poor SEO. Panda targets web pages that contain low quality and duplicate content.
But, most websites never know issues in their content until they are hit by an update or penalty. On the other hand, most websites do not even know that they are hit by the Panda update. So, how can you know if your site was hit by it?
Following are the signs that can help you in identifying if your site has been hit by Panda –
Duplicate content – Posting duplicate information on your sites can result into penalty. Algorithms continuously check for the duplicate information on internet.
Poor quality – Since Google now focuses on the quality of SERPs, it has become important to post only top quality content on websites. If you are posting poor quality content on your web pages, it can lead you to penalty. Poor quality includes irrelevant or unnecessary information.
Once you improve your mistakes, you can get back your rankings, organic traffic effectively lifting your penalty. Old search engine optimization techniques have changed now. It is important to change with time to stay ahead in SERPs and prevent Google penalization. You must take the help of IT companies providing Panda recovery services to lift penalty.
But, most websites never know issues in their content until they are hit by an update or penalty. On the other hand, most websites do not even know that they are hit by the Panda update. So, how can you know if your site was hit by it?
Following are the signs that can help you in identifying if your site has been hit by Panda –
- Drastically decreased ranking – It is the major sign that indicates about your site receiving a penalty from search engine. Web pages that are hit by Panda suffer drastic decrease in their SERP rankings. They lose all their rankings in just a short period.
- Decreased organic traffic – It is another indicator, which shows that your website has suffered from latest algorithm update. Organic traffic decreases significantly indicating towards issues in your site. Many aspects affect traffic on web pages. This is why it becomes difficult for one to know if their organic traffic suffered due to an update or any other reason.
- Message – Search engine Google leaves a message to websites in their webmaster tools, whenever they are hit by a penalty. These messages contain inclusive information about the penalty and issues in your web pages. It also includes information on how you can improve your mistakes. If you received this type of message from Google, it is a clear indication that you need to change your content marketing techniques.
Duplicate content – Posting duplicate information on your sites can result into penalty. Algorithms continuously check for the duplicate information on internet.
Poor quality – Since Google now focuses on the quality of SERPs, it has become important to post only top quality content on websites. If you are posting poor quality content on your web pages, it can lead you to penalty. Poor quality includes irrelevant or unnecessary information.
Once you improve your mistakes, you can get back your rankings, organic traffic effectively lifting your penalty. Old search engine optimization techniques have changed now. It is important to change with time to stay ahead in SERPs and prevent Google penalization. You must take the help of IT companies providing Panda recovery services to lift penalty.
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