Is your designer taking care of these points while designing forms?

A website must have an effective web form, so that information can be collected from users. There cannot be any easy way out other than web forms that could help collect information from users.

While making an effective web form, the experts of web designing and development firm of the cities like New York, needs to keep in mind few key things, which are as follows-

Structure of form
When designing a form, designers need to first of all create a well- structured layout for it. The design should have proper labeling and placement, so that it does not give a scattered or haphazard look. Either element should be placed from top to bottom or from left to right. Overall, everything should be placed properly with evenly spaces.

Tailor form, according to the situation
Form should be designed in such a way that it solves the purpose. There is no need of making a form, which is of no use to the user. Therefore, form should address to specific situation.

Use specific elements that are required
Adding too many elements to the form is not right because it makes a form look untidy. Therefore, build only necessary elements that are required. For example, submit button should be used as it is must for entering the details into the database, whereas reset button must not be built as it is least required because user can refill the form on his own.

Use short and appropriate descriptions
Descriptions or comments should be accurate and concise. Long word length descriptions should be avoided because it makes user confuse. Proper format with colors, sizes, or styles should be made into use, so that it keeps hold of viewer’s attention.

Make form friendly and user oriented
Words, tags or descriptions in the form must be user friendly, so that it is easily understood by the user in one go. For example instead of label ‘Full Name’, it is much appropriate to write ‘What’s your name?’

Divide form in proper sections
Form should be divided into proper sections. Use of multiple pages for form is a good way to make user bind with the website.

Add meaningful contextual error messages
At times of wrong submission by the user, meaningful error messages should be displayed, so that it help makes user understand what wrong data he or she has filled in the form. For example, at time of entering invalid email address, user must get the message of ‘please enter a valid email address.’

A good SEO company is one that adapts!

The need for Search engine optimization is a glaring. Business means good sales. Good sales require a consumer base. A consumer base comes from an audience. The size of the audience depends on your ability to get people’s attention.

So, how do you address the tiny little issue of getting the attention of as many people as possible, and possibly, let it reflect in the form of an impressively good number when you file for returns?

The internet, of course! Everybody uses it, everybody’s addicted to it and it’s their go to resort when they need to look for any kind of information.

That is where SEO comes in! If you want SEO done for a New York based company, it would make better sense to get it done through a New York SEO Company.

But, which one is the best?

The answer to that question is actually quite simple! Sure, there is the obvious criterion of taking the experience, performance, budget, etc. into consideration.

In addition, ask as many specific questions related to the past projects of the company, and how they went about to address it!

Why? Because if SEO was a human being, he’d have ADHD, and get easily confused! Ok, bad reference, but the point I am trying to drive is that change is the only constant for SEO. What worked well yesterday, may not work at all today, or worse, may even work against you. The simple answer to the question above is, ‘one that adapts’.

The Good people at Google are constantly trying to make the internet world a better place by making it a little more personal, each day.

In effect, the requirement for both content and SEO are changing as well. In fact, they are getting harder by the day. In an effort to separate the ordinary from the extraordinary, the guidelines keep getting severer, and by extent, the job of the average professional of the field, keeps getting harder.

For example, the most popular form of off page content (as opposed to website content), up until this point were articles. But a good company that’s on top of their game, would know, that that’s about to change very soon.

Your SEO performance is only as good as how sound, an approach you use. Let the idea be to get the worth of every dollar you spend.

5 essentials of SEO in 2014

Online world has been changing drastically in last few years. What used to be a sure thing in the past is out of the focus now. If you fail to keep a track with this constant evolution, there is no way you would be able to do well online.

 
Here are five essentials of SEO that you must take care of, in 2014:

1. Avoiding keyword rich anchor text- Inserting keyword in the anchor text used to be a winner until last year. No matter how you were building backlinks, it used to be practiced everywhere, but now if you do that, it is guaranteed that you will get your websites penalized by Google. So, no matter what¸ avoid it!

2. Appropriate Meta tag- Just writing anything in the Meta tag will not take you anywhere. Earlier people used to insert just about anything, irrespective of its relevancy with their website, but now if you do that, search engines will undoubtedly put you in their to-be-ignored list.

3. Say NO to buying links- In the past, all that mattered was number of backlinks to a website. Nobody cared about the source of links, their quality, or anything else, unless they were getting do-follow backlinks. Now, this practice has almost been eradicated. Now, more than the quantity of backlinks, their quality matters. One quality backlink is considered better than 100 low-quality backlinks. Remember that!

4. A big NO to use of low quality or spin content- Content was acknowledged as the king, in the past as well, but it hardly appeared to be in control. However, with Panda and Penguin, Google crowned Content as the undisputed king, by making it the most decisive factor of the performance of a website. Now, if by any means you get content generated through unlawful or low quality tactics, there is no way you can do well online. An SEO company that is run by smart brains, in cities like NYC, must already know this. However, in case you do not, it is advisable to stick to only quality method. High quality content can single handedly take you to heights unimagined. 

5. Integration of SEO with SMO- Social media websites have taken over the world like storm. Today, almost every other person is on one or the other social networking website. Websites like Facebook, Google Plus, and Twitter claim to have a huge population of the world active on their platforms. That has pretty much affected how search engine optimization is today. Now, all your efforts for optimization may go vain, unless you integrate your efforts with effective social media marketing.