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Wednesday, December 24, 2014

How to protect your website from Google Penalties?

In past few years, Google has changed SERPs with its Panda and Penguin algorithm updates. These updates are punishing websites, which are not following regulations. With every new update, many web pages suffer Google penalties and most of the time, they do not even know, why?

http://www.softsystemsolution.com/google-penguin-recovery-services.php

Your website may be the next, but you can prevent it. As they say ‘better safe than sorry’. It is important to protect yourself before handed before a new algorithm update hits your site. You can take the help of any company that provides Google Panda Recovery Services.

Here are some tips to protect from penalties –


Check your content – Many websites get penalized by Google due to poor quality, irrelevant or duplicate content. To prevent penalty, you must look for poor quality and duplicate content in your site. You can take the help of several tools available online, for this task. Keyword stuffing is another factor that causes penalty. Never post content that is stuffed with keywords.

Regular link audits – Perform a proper link audit to get in the depths of potential link problems on your site. Find out low quality, paid or spam links. There are many link audit tools available in market. Use these tools to find faulty backlinks in your website and remove them as soon as possible.

Take the help of Google Webmaster Tools – Webmaster Tools can be very helpful for your website. Setup your account on it and find out potential threats of penalty within your web pages. It can help you in finding broken links, bad backlinks and other issue in site.

Anchor Density – Check your anchor density regularly. Keep an eye on number of relevant anchor text links. Search engines penalize sites with high anchor density. So, it is important to keep a sharp eye on it.

Google Analytics alerts – You should also setup analytics alerts. These alerts will tell you about every change in your website’s report. You will get alerts about organic traffic, bounce rate or issues in site. It will help you in improving web pages and online presence.

Remover errors from web pages – High number of errors in web pages are another reason for penalty. Make sure to remove errors like 404 from your site because they indicate that you are not offering information for users.
If your website is already hit with penalty, then contact companies providing Google Penguin Recovery Services. They can help you in recovering and gaining your lost ranking in SERPs.

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