IT industry changes with every passing second. Businesses need to stay updated with every new IT update to gain the benefits of new technologies. However, staying updated with technologies is not enough. It is also important to leave old techniques behind.
Search engine optimization is another field of IT industry that is changing rapidly. It is the time to leave old SEO techniques behind because you may not realize but they are damaging your business. If you are wondering how, then here are some answers –
Low ranking on SERPs – In any online business, it is important to keep high ranking in search engine results pages (SERPs). However, old SEO tactics can be the stone that will stop you from achieving high ranks. Outdated tactics can badly affect your website’s ranking on SERPs since your competition is using new strategies.
Google penalty – Using outdated search engine optimization techniques can cause the worst damage to your business with Google penalty. With new algorithm updates like Panda and Penguin, Google is punishing websites with poor content and search engine optimization.
Reduced traffic on website – Outdated SEO tactics causes business ranking to go lower in SERPs. With every step lower, website loses organic traffic. Algorithm updates push those sites lower in ranking that contains poor content and uses old techniques.
Ruined online reputation & business – Lost ranking and Google penalty can ruin any business’s reputation in market. Low traffic means low conversion rate and reduced sales. You can lose it all - reputation, traffic, ranking and sales.
Many IT companies are providing new and quality SEO services in cities like New York. These companies understand the harm of old tactics. Here are some old SEO techniques, that you need to stop using immediately (if you are still using them).
Article submission – Article submission has lost its importance since Google Panda update. Now submitting articles on websites and getting links in return, is considered a technique of past that you need to avoid at all costs.
Quantity of links is more important than quality – Many people still think that quantity of links is more important than quality. If you are one of these people, then Google Panda update should be a wakeup call for you. Now the quality of links matters not quantity.
Keyword stuffing – Keyword stuffing is hazardous SEO tactic that should be shunned. Stuffing keywords in content can bring Google penalty to your website.
Poor content – Use of poor or duplicate content is not advisable in today’s IT industry. Search engines are trying to push website down in ranking with poor or copied content.
Search engine optimization is another field of IT industry that is changing rapidly. It is the time to leave old SEO techniques behind because you may not realize but they are damaging your business. If you are wondering how, then here are some answers –
Low ranking on SERPs – In any online business, it is important to keep high ranking in search engine results pages (SERPs). However, old SEO tactics can be the stone that will stop you from achieving high ranks. Outdated tactics can badly affect your website’s ranking on SERPs since your competition is using new strategies.
Google penalty – Using outdated search engine optimization techniques can cause the worst damage to your business with Google penalty. With new algorithm updates like Panda and Penguin, Google is punishing websites with poor content and search engine optimization.
Reduced traffic on website – Outdated SEO tactics causes business ranking to go lower in SERPs. With every step lower, website loses organic traffic. Algorithm updates push those sites lower in ranking that contains poor content and uses old techniques.
Ruined online reputation & business – Lost ranking and Google penalty can ruin any business’s reputation in market. Low traffic means low conversion rate and reduced sales. You can lose it all - reputation, traffic, ranking and sales.
Many IT companies are providing new and quality SEO services in cities like New York. These companies understand the harm of old tactics. Here are some old SEO techniques, that you need to stop using immediately (if you are still using them).
Article submission – Article submission has lost its importance since Google Panda update. Now submitting articles on websites and getting links in return, is considered a technique of past that you need to avoid at all costs.
Quantity of links is more important than quality – Many people still think that quantity of links is more important than quality. If you are one of these people, then Google Panda update should be a wakeup call for you. Now the quality of links matters not quantity.
Keyword stuffing – Keyword stuffing is hazardous SEO tactic that should be shunned. Stuffing keywords in content can bring Google penalty to your website.
Poor content – Use of poor or duplicate content is not advisable in today’s IT industry. Search engines are trying to push website down in ranking with poor or copied content.
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