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Monday, January 5, 2015

Points to remember while designing an e-commerce website

An e-commerce website is the method by which businesses provide their products to customers on internet. It helps companies in expanding their businesses worldwide. Due to the increasing importance of online business, importance of e-commerce website is also increasing. Companies are selecting an expert and professional website Design Company in NYC or any city, to develop sites.

Web developers use their knowledge and experience to develop best e-commerce websites for clients. Still, there are some points that you should remember while designing an e-commerce site –

Easy Navigation – Shoppers like those websites where they can easily navigate through pages and products. While designing your e-commerce site, you must make sure that it has easy and user-friendly navigation. Make navigation as simple as possible and get appreciated by clients.

High quality images – Shoppers like to see products before shopping. Blurry or low quality images discourage them to purchase. You must use high resolution or quality images in your site. Not only it provide customers a chance to see product they want to buy, but also makes a good impression of business. Using high quality and big images in site is also an emerging web-designing trend.

Variety in payment options
– Provide variety of payment options to customers. Not all people are comfortable in paying through their credit cards. Offer a choice to clients in payment options and make it convenient for them to purchase easily.

Show price, offers/deals, and necessary information clearly
– It is important to show all the necessary details about products including price, shipping options, taxes, and offers/details etc. Hiding important information from shoppers leaves a bad impression that no business wants.

Easy to read typography
– Use typography in e-commerce website that is easy to read. There are many simple yet stylish fonts available on internet. Use them to show content on site. These fonts will make it easier for shopper to read necessary information.

Security is the key to success
– Security is the key to success in online business. Clients purchase products only from sites they trust. Make sure that shoppers trust you and feel safe shopping with you.

Go mobile with responsive
– Mobile is a whole new market that has endless opportunities. While designing your company’s e-commerce site, you must make it responsive. Offer clients the chance to shop from their mobile and expand your business.

Simple is best
– It is important to keep website as simple as possible. Whether it is customer form, homepage, cart or any other web page, try to keep them simple and sophisticated.

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