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Monday, October 20, 2014

What are the Characteristics of a Good Website Design?

There is no way a website can yield good results unless it is designed professionally. As they say, first impression is the last impression; you must ensure that your website looks professional and user-friendly enough to your visitors.

Here are a few characteristic traits of a perfect website design-

Smart and attention-grabbing- Check out the design of any website that boasts of its design, and you will find one common thing. They are all smart and attention grabbing. 

Navigation – Navigation is one of the main characteristics of a good website design. It should be easy for users to navigate through the site. People never stay on a page waiting and trying to understand it. They immediately close web page, or go to some other one. If navigation is not user friendly then it will get difficult for users to find information on web pages.

Mobile-friendly – A good website design must be mobile-friendly. All around the world, the number of smart phone users is increasing. To get more traffic, it is necessary to get a mobile compatible site.

Browser compatibility - Browser compatibility is another essential characteristic of a good website design. Different users use different browsers. A design should be friendly with every browser. If web pages do not load properly on one’s computer or laptop, users get disappointed.

Content placement– In an excellent design, content is placed neatly on right and organized places. It should be easier for any new user to find information, they are looking for. Usually, people just make a scan of web page for necessary information and if they do not find it easily, they will quit and find another page. Content should be placed in right place with proper format.

Fast Loading - Fast loading is another quality of a decent website design. Users prefer those web pages that load faster. Simple designs always help in fast loading. While designing, designers must avoid heavy contents like heavy graphics, flash images, videos etc. These contents make web pages heavier, which makes them slower in loading.

Other than the above mentioned characteristics, theme, colors, and typography are the other important qualities.

Every company that offers website designing in New York or any other city can create great designs by keeping these qualities in mind. A good design is not only user friendly but also attracts the attention of more people. In businesses, it is a great ways to gain new customers and build a brand image.

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